Does the online platform excite you? Are you very comfortable using new digital mediums and advancements? Are you a creative person and want to use your creativity in online marketing? If yes, explore the career of digital marketing.
It is not surprising when we say that number of people joining the internet is increasing exponentially. Hence, the digital platform has become an essential source of marketing due to the availability of a high number of audience.
As a digital marketing specialist, you are responsible for the online marketing, planning and execution of the ad campaigns, creative content designing and finding the target audience. You should be willing to learn advance marketing technology like Facebook pixels, google ads, google analytics, etc. You have to be very creative, ability to think outside the box, very precise and have good writing and designing skills.
Example: The e-commerce companies like Amazon, Flipkart, Myntra, etc., work majorly on digital marketing. Apart from the online business, they continuously market their products on platforms like Facebook and Instagram.
Key areas include:
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For Post Graduation